Airtel Starts Offering ‘Unlimited Data’ on All Broadband Plans for Existing Subscribers: Outline

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Airtel is reportedly revising data benefits for all of its existing broadband subscribers. Earlier, Airtel had a constant data cap on all of its broadband plans – Basic, Entertainment, Premium, and VIP. On the other hand, a fresh outline suggests that the telco is now offering unlimited data benefits to all of its existing broadband subscribers. This comes soon after Jio Fiber revamped its portfolio to begin offering “unlimited data” to its subscribers with plans starting from as little as Rs. 399. While Jio claims to offer unlimited data, the company has a cap of 3300GB for its “in reality unlimited” plans and Airtel could also be likely to have a similar cap.

According to a outline by OnlyTech, Airtel has begun the conversion process for all existing broadband plan subscribers. This includes Basic, Entertainment, Premium, and VIP subscribers, who were earlier getting limited to constant data caps. Airtel is yet to mirror this change on its website and MyAirtel app for all users. We have contacted the company regarding this change and will update this copy when we hear back.

The outline claims that the upgradation of data benefit is being rolled out only for existing customers. This is likely done to stop subscribers from migrating to Jio Fiber after its aggressive portfolio revamp earlier this week. Airtel has removed its Rs. 299 unlimited data add-on pack from its website, hinting that the telco is indeed working on a revamp following Jio Fiber’s announcement. The telco also seems to have removed the Prime Video benefit for Airtel Xstream Fiber broadband plan users.

In Andhra Pradesh and Gujarat circles, Airtel has long offered unlimited data on broadband plans. This ‘unlimited data’ benefit comes with a FUP cap of 3300GB, after which the speed is throttled to 1Mbps. The same cap may or is probably not introduced in other circles as mannered.

So as to attract customers, Jio Fiber overhauled its plan portfolio to begin from as little as Rs. 399. The company claims to offer “in reality unlimited” Internet to all users with the four most affordable plans; alternatively, these plans have a commercial use policy of 3300GB. Furthermore, Jio is offering symmetric speeds with these plans, that means download speed will be equal to upload speed. A ‘no-condition’ 30-day free trial has also been introduced for all new consumers.

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