dressing retailers seek aid as sales fail to get better from lockdown – fashion and trends


dressing retailers called for government improve after sales failed to rebound fully from a second lockdown, suggesting measures to fight the coronavirus pandemic are changing consumer patterns.

Despite a good pick-up in spending thanks to Black Friday discounts and year-end purchases, many clothing, shoe, jewelry, beauty-product and fragrance retailers face a drop in revenue of more than 20% in 2020, the dressing Council of Trade, a group of approximately 30 trade federations, said in a observation on Monday.

“Many shopkeepers could make a decision to put up the shutters for good to keep away from racking up further losses and dragging out an insurmountable economic situation,” said William Koeberle, chairman of the commerce group.

Since lockdown restrictions were eased for so-called non-essential retailers at the start of the month, health protocols have meant reduced capacity in stores, and footfall has declined. At the same time, online sales have grown, jumping 20% in the week of Black Friday, according to e-commerce federation Fevad.

The dressing Council of Trade urged the government to help retailers, and not just the smallest ones, adding that a variety of chain stores were near to ceasing operations. This improve will have to include allowing retailers to open on Sundays ahead of the delayed start of the once a year winter reduction sales on Jan. 20

(This story has been published from a wire agency feed without modifications to the text.)

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